How to Franchise MAXI Mango

Mangoes are among the most popular fruits in the Philippines. With the fruit available in many varieties throughout the year, it is not surprising that it is a favorite among Filipinos.

What makes mangoes even more popular is that it can be eaten raw, unripe or ripe, and mixed in various dishes, desserts, and snack items! The fruit is so versatile and so popular across the country that it has long been the Philippines’ national fruit.

With that in mind, MAXI Mango was born.

Photo credit: Karen Flores Layno, ABS-CBN News

A concept started by spouses Miki Arceo-Velasquez and Ivan Velasquez in December 2017, the food stall business now has branches in over 25 locations, including inside shopping malls, across the Philippines.

As you might recall, Miki is a popular name because she was one of the ‘housemates’ in ABS-CBN’s TV show Pinoy Big Brother (PBB) Teens Edition, with no less than Gerald Anderson and Kim Chiu as her batchmates.

Photo credit: MAXI Mango

The Velasquez couple had long been in the business of selling soft-serve ice cream, but their business really picked up when they launched MAXI Mango.

Using the concept from soft-serve ice cream and other favorite Filipino snack items, the couple came up with the following products, available in different sizes from small to large:

  • Maxi Mango
  • Mango Float
  • Mango Shake
  • Mango Juice Float

Photo credit: MAXI Mango

The mangoes are sourced from Davao, shares Pinoy Money Talk.

How to Franchise MAXI Mango?

Step 1. Head over to to start the online application process. Fill out all the blanks in the application form.

Step 2. Attach a soft copy of all the necessary documents, but make sure that you have the original for perusal during your meeting with the company representative once you make it past the initial process.

  • 2 valid government IDs
  • Bank statement for the last 3 months
  • Your business’ Financial Statement or the applicant’s Income Tax Return (ITR) for the last 3 years
  • Personal Data Sheet or Resume or Curriculum Vitae
  • Police / Barangay / NBI Clearance

Step 3. If you make the cut, you will be invited for an interview. There, you have to submit a notarized Disclosure of other related interests and other documentary requirements.

Step 4. Once the franchise grant is approved, you are required to pay the franchise fee within 20 days after approval, the amount of which is only disclosed to successful applicants.

Step 5. Company representatives will conduct a site inspection of your proposed location. The lessor has to approve the proposed food stall design before the construction will begin.

Photo credit: MAXI Mango

Step 6. Franchisee and Staff Training will begin after 15 days of full payment of the franchise fee. The delivery schedule of products and equipment will also be scheduled before the opening date.

For more information, contact the following channels:

Joy Adalia
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